JOHNNY WAS Signs Two Leases in Northern California

SPL Realty Partners Secures Prime Locations for Upscale Retailer

Santa Monica (PRWEB) May 09, 2012

Scott Lifschultz, founder and president of SPL Realty Partners announces two new lease signings in Northern California on behalf of its client JOHNNY WAS. Both Valley Fair and Stanford Shopping Center are slated to open this year. SPL Realty Partners acts as JOHNNY WAS’ national real estate broker and represented the upscale, bohemian chic retailer on both of these transactions, as well as the three existing locations at Santa Monica Place, The Grove in West Hollywood and Fashion Island in Newport Beach.

The first Northern California store will be located at Westfield Valley Fair in San Jose, CA. Valley Fair is one of Westfield’s top-performing malls in its US portfolio and is the dominant regional enclosed mall in San Jose. Possession of the 1,200 square foot retail space, currently occupied by Janie & Jack, is scheduled for July 1, with store opening slated for late summer/early fall 2012. The space boasts over 22 feet of frontage and is among retailers including Apple, True Religion, Stuart Weitzman, Kiehl’s & MAC Cosmetics. Anchors and other luxury retailers include Macy’s, Nordstrom, Tory Burch, Michael Kors, Cartier, Ferragamo, Burberry, Tiffany & Co, and Louis Vuitton.

JOHNNY WAS also signed a lease at Stanford Shopping Center in Palo Alto, CA. The 2,400 square foot prime retail space sits adjacent to Tory Burch and Stuart Weitzman. Possession is tentatively scheduled for Fall 2012, with store opening slated for holiday 2012. The 1.4 million square foot, open-air shopping center is anchored by Bloomingdale’s, Neiman Marcus, Macy’s, and Nordstrom. Luxury retailers include Louis Vuitton, Tiffany & Co., Burberry, Ralph Lauren, Michael Kors and Tory Burch.

Catherine Nation, Executive Vice President for JOHNNY WAS commented, “Based on our success at Santa Monica Place, The Grove and Fashion Island we are excited to expand to these high performing retail centers in Northern California. As we continue to expand our store count throughout the west, we are looking forward to exploring possibilities in A+ markets and centers throughout the United States with SPL Realty Partners, our exclusive national real estate broker. Scott understands the JOHNNY WAS brand and has an excellent understanding of who our customers are. He has been successful in securing excellent locations that are outperforming our projections.”

Lifschultz added, “Both Valley Fair and Stanford Shopping Center are two of the best performing retail centers in Northern California, and we look forward penetrating these markets. As for JOHNNY WAS as a brand, the company is in its infancy as it relates to freestanding retail stores, and the growth potential is huge. As Catherine alluded to, we are targeting A+ centers in the best markets throughout the US, and intend to grow the retail store count by 50-75% in 2013 and beyond. It’s a true privilege to work with such an amazing, creative and energetic team at JOHNNY WAS.”

About SPL Realty Partners
SPL Realty Partners is a Santa Monica, CA based retail real estate brokerage and consulting firm focused on representing retail chains in their real estate expansion throughout Southern California and the United States. Our clients include JOHNNY WAS, LORNA JANE, Disney Stores, Swatch, Casual Male Retail Group, Destination XL, and AEROSOLES. SPL also provides landlord representation and consulting services to leading owners, developers and investors. For more information, please visit our website at

Founded in 1987 by the Levite family, the Johnny Was Collection is a beautiful, feminine, contemporary wardrobe for the modern woman. The emphasis lies on vintage-inspired pieces in easy-to-care-for fabrics that are luxurious to the touch. Signature prints and embroidered, washable rayon georgette, silk twill and airy cotton voile have distinguished Johnny Was as a mainstay in the fashion industry and heralded design house. This collection is designed for women who are confident, fun, and about attitude not age; they desire to make an individual statement expressed through personal style. Transcending a trend-driven society, Johnny Was is on the pulse of meeting the needs of today’s women by offering unique, quality pieces. These vibrant silhouettes, infused with intoxicating color combinations, express harmony and beauty by the soul of an artist through her design. You can experience the world of Johnny Was at a retailer nearest you, in its freestanding stores at Santa Monica Place, The Grove and Fashion Island, or online at