Santa Monica, CA (March 2, 2018) — Scott Lifschultz, founder and president of SPL Realty Partners, a leading national tenant representation firm based here, is pleased to announce the entry into the United States of its client, Respect Your Universe or “RYU”, the creators of urban athletic apparel, with three signed leases: Williamsburg, Brooklyn, Los Angeles, CA, and Newport Beach, CA. The three stores are slated to open in Q2 and Q3 this year. SPL Realty Partners represented RYU in these three transactions and has been appointed its national real estate representative, responsible for the strategic expansion into and throughout the United States.
RYU has leased and will occupy a high profile corner space, located in the Lewis Steel Building at N 4th St and Wythe Avenue in Williamsburg, Brooklyn. This will be the first New York store for the brand. Lifschultz, along with Zach and Garry Steinberg of Lee & Associates in New York, represented RYU in this transaction. Tenants in the market include: Whole Foods, Equinox Fitness, Lululemon, Levis, Supreme, Soul Cycle and Blue Bottle Coffee.
1130 Abbot Kinney in Venice, CA will be home to LA’s first RYU, as the brand leased a corner building between Current Elliott and Rag & Bone. Named “Coolest Block in America” by GQ Magazine, Abbot Kinney is home to national and international brands including: Adidas, Sage Cosmetics, Sweaty Betty, Aviator Nation, Smashbox, Buck Mason, Robert Graham, Warby Parker, Aesop and Blue Bottle Coff ee.The landlord was represented by Sally Vogel of Blatteis & Schnur.
RYU will additionally open in a space located next to Nike and across from a newly expanded Lululemon and join high-end brands such as Peloton and Tesla, at Fashion Island in Newport Beach, CA. Anchored by Bloomingdales, Neiman Marcus, Nordstrom, and Whole Foods, Fashion Island is Orange County’s outdoor premiere shopping and dining destination. Chardell Steves represented the Irvine Company in-house.
Lifschultz said, “RYU is seizing the opportunity to capture the U.S. market with its product diff erentiation in the active apparel category. The company has a one-of-a-kind brand culture, which stands for Respect. In addition, RYU’s clientele is equally split among men and women, which is unique in the category. We look forward to a long and productive relationship with them.”
Marcello Leone, CEO of RYU said, “The U.S. will be a big market for us so it was key to work with a firm that understands our brand positioning and can help with securing locations that will lead to the most growth and exposure for RYU. With SPL’s proven track record in selecting strategic locations for their globally recognized retail customers, choosing SPL to help with RYU’s U.S. rollout was an easy decision.”
Respect Your Universe is an award-winning urban athletic apparel and accessories brand engineered for the fitness, performance and lifestyle of the athletically minded man and woman. Innovatively designed without compromise and tailored for fit, comfort, and durability, RYU exists to facilitate human performance. For more information, visit: http://ryu.com!
ABOUT SPL REALTY PARTNERS
SPL Realty Partners is a Los Angeles-based retail real estate brokerage and consulting company primarily focused on representing retail chains in their real estate strategy and expansion throughout the United States. Our client list includes: RYU, Destination XL, Lorna Jane, Argent Workwear, Mammoth Brewing Company, Donut Friend and OTO Development. SPL also provides real estate services to owners, developers and investors nationwide. For more information please visit our website at www.splrealty.com.